Global Brahmi Market is anticipated to rise at a value CAGR of xx % over 2019-2028. According to a study published by Insure Insights on the Global Brahmi Market. Brahmi is known as Bacopa monnieri and is traditional Ayurveda medicine. Brahmi has gained a lot of popularity as it is known to sharpen the brain by protecting cells and increasing chemicals associated with learning and memory. It is also used in Alzheimer’s disease, anxiety, and ADHD, (Attention deficit hyperactivity disorder) stress and improving memory. Brahmi uses in Ayurveda treatments for congestion, bronchitis, sinus, and cold have driven the market demand.

Top Driver: The increase in the uses of Brahmi have driven the growth.

Brahmi is widely used in the food and beverage industry, the pharmaceutical industry, and the personal care industry and many other industries. The Brahmi herb is widely used as it is known to increases the cerebral blood flow, thus is widely used as a brain health supplement. Brahmi is widely used for hair; it helps in repairing the damaged hair follicles and makes them strong it is also known as a hair tonic. The Brahmi is used as a brain health supplement in the pharmaceutical industry owing to this benefits the demand of Brahmi has increased and have also attributed to the market growth

Oil has made the highest segmental growth in the Global Brahmi Market

Based on the Form, Oil segment has held the most significant growth oil to its benefits in external uses; It is used in the form of hair oil. It helps in calm down stress and clears the mind; It is used to prevent hair fall by treating dry and damaged scalp. Brahmi oil helps in counteracting hair problems such as dandruff, itchiness, and formation of split ends.

In terms of the Applications, personal care segment has obtained the most remarkable growth to due to increase in the popularity of homemade remedies, increase in the awareness about Brahmi among individual have improved the growth of the segment. In terms of the Distribution channel, hypermarkets & supermarkets segment has obtained the most significant growth owing to the availability of Brahmi products. 

Asia Pacific boosts the regional market as India and China being the biggest exporters

The developing economies like India and China are the greatest exporter of Brahmi worldwide, and thus they are primarily boosting the regional market revenue.  They are also considered as the biggest market for the Brahmi products in terms of producer and consumer. The surge in popularity for natural product demand in especially in the U.S and European countries, has further boosted the regional market growth.  The increase in the awareness among individuals in Brahmi by the consumers for external use have improved the  demand for Brahmi products and  is anticipated  to fuel the region.

Product launches, strategic collaborations, mergers, and acquisition, are the major strategies of the competitors

The Players of the Global Brahmi Market is fragmented. Product launches, Collaborations, Mergers, and acquisitions, are strategies used by the competitors. The key competitors of the Global Brahmi Market are The Himalaya Drug Company, Morpheme Remedies, Dabur India Limited, Organic India Pvt Ltd, Amrut Pharmaceuticals, VADIK HERBS, Hamdard Laboratories, Natures Velvet Lifecare, Sanofi-Aventis Healthcare Pvt Ltd, and Patanjali Ayurved Limited.

Patanjali Ayurved Limited: Patanjali Ayurved Limited., is one of the major competitors of the Global Brahmi Market; for instance, In December 2019, Patanjali Ayurved Limited, had announced the acquisition of Food brand Nutrela-maker Ruchi Soya the acquisition was made for 4,350 cr, this acquisition was made to extend its portfolio.

Dabur India Limited:  Dabur India Limited is a popular competitor in the Global Brahmi Market. In April 2018, Dabur India, had announced the acquisition of completed acquisition of two South Africa-based companies D&A Cosmetics Proprietary Ltd and Atlanta Body & Health Products Proprietary Ltd, the acquisition was made for 25 cr, this acquisition was made to extend its portfolio. 

Scope of the Report

By Product

• Oil
• Powder
• Others

By Application

• Food and Beverage Industry
• Pharmaceutical Industry
• Personal Care Industry
• Others

By Distribution Channel

• Hypermarkets & Supermarkets
• Specialty Stores
• Online Retailers
• Others

By Region

• North America
• Europe
• Asia Pacific
• LAMEA

Key Reasons to Purchase this Report

1. It provides a technological development map over time to understand the growth rate of the industry.
2. The report offers a dynamic method to various factors that drive or restrain the growth of the market.
3. It renders definite analysis for changing competitive dynamics.
4. It builds a seven-year estimate based on how the market is predicted to grow.